Designed a custom block library with realtime previews and scheduled rollouts. Editors compose long-form pieces 3.2× faster than the previous flow.
Apex needed a custom block library aligned to their editorial style guide, with realtime previews and scheduled rollouts across regional editions.
Editors copy-pasted HTML between drafts, breaking layouts and slowing publishing. The previous shortcode-based system had no preview, no validation, and no design tokens.
Editors compose long-form pieces in roughly a third of the previous time, with consistent layouts across every regional edition.
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